Tuesday, September 18, 2007
After just discussing with Mike what will happen to all the cupcakeries when the trend is over, I see we are getting one here in town. Cream and Flutter will be opening downtown and they're hoping for the night crowd from bars. Unless trendy cupcake places make a name for themselves doing other things like decorated cakes and cupcakes for special events, I don't see them lasting very long after the cupcake bubble bursts and hipsters are on to the next best thing. (Maybe sliced bread shops?) And with the awesome Pekara bakery right downtown if you want stellar pastries and cookies and the Cake Artist's Studio if you want a gourmet cupcake-sized cake treat, I doubt they'll hold their own for very long. The bar crowd won't be keeping them afloat for long.